There’s something that happens before an ad works. And it’s worth understanding.

I work with DTC brands to find a coherent starting point and then build creative that converts.

BRANDING DESIGN X SA FERRERIA

PR + STRATEGY X BUC ARQUITECTURA

CAMPAIGN + STRATEGY X SIGNNE X ROSA BLANCA

ECOMMERCE + ADS X HUGUETMALLORCA

CAMPAIGN X INTUREA X ONA HOTELS

My mission is to help brands speak in a way that makes people feel seen.

You can read here about my not-at-all-crazy way of working.

Selection of the projects I’ve been or am involved in.

Rebranding and communication plan x Hospital de Manacor (2024 – 2025)

Conceptualization and strategy x Signne x Rosa Blanca (2024 – 2025)

Communication and PR x AN Campos (2012 / 2013 / 2014 / 2023 / 2024)

Corporate image x Sa Ferreria art i bar (2024)

Communication and PR x BUC Arquitectura (2022 – 2025)

Creative campaign x ONA Hotels (2022)

Ecommerce and PR x Huguet Mallorca (2020 – 2022)

Social media strategy x Inturea x Melià Pro (2020)

Repositioning of New Magaluf x Inturea x Melià Hotels International (2019)

Experiential branding and social media strategy x Inturea x Amare Hotels (2018 – 2020)

Creative social media manager x WAVE APP: FRIEND TO FRIEND LOCATION APP (2016 – 2018)

Social media creative X Why Not Challenge x The Body Shop + Heineken Group (2014 – 2016)

If you’d like to get in touch with me, send me an email at hola@guaal.com, or feel free to call me at 660932023. You can also schedule an appointment here and visit me at Camí de Mar, 8. 07630 Campos.

If you just want to take a look at the projects I’m working on, check out my instagram.

1. ANALYSIS 2. STRATEGY 3. COLLABORATION 4. CREATION 5. LAUNCH · 1. ANALYSIS 2. STRATEGY 3. COLLABORATION 4. CREATION 5. LAUNCH · 1. ANALYSIS 2. STRATEGY 3. COLLABORATION 4. CREATION 5. LAUNCH · 1. ANALYSIS 2. STRATEGY 3. COLLABORATION 4. CREATION 5. LAUNCH · 1. ANALYSIS 2. STRATEGY 3. COLLABORATION 4. CREATION 5. LAUNCH · 1. ANALYSIS 2. STRATEGY 3. COLLABORATION 4. CREATION 5. LAUNCH ·

Hi, I’m Antònia Maria Rigo Gual. Based in Campos, Mallorca, I hold a degree in Advertising and Public Relations with a specialization in Digital and Integrated Advertising Creativity in Barcelona.

Island life may shape me, but my curiosity reaches far beyond. I’m passionate about the social, digital, and cultural trends shaping the world—along with art, design, and aesthetics. One thing’s for sure: I’m more creative than analytical.

There’s a quote I love: “To be like everyone else, there are already others.” I live by it every day, and whenever I can, I bring it into the projects I develop with my clients.

Thanks for wanting to know who’s behind guaaaaaaaaaaal.

I love being in the mix. Maybe I’m your future right-hand in your balearic advertising strategy and we just don’t know it yet. So many projects stall or never take off because they fail to communicate their benefits clearly and effectively to buyers. That’s where I come in, helping to build advertising strategies that connect with the local audience and turn ideas into results.

If you think we’d make a great team or that I could help you reach your goals through advertising strategy, tell me a bit more about what you do.